J.Cat Beauty: The newest kid on the makeup block

J.Cat Beauty, a California based makeup company found its way to the Asian Pacific shore through its distributor Bwelle Store Enterprise. It opened its first Philippine store at the Uptown Mall BGC last March 26 with a fun invitation that indicated fun, magical things will be unfolded that day.

This Holographic box was part of the invitation that was sent to me.

Love Struck as they say, Sigh….. Goodies that spell fun!

Who is J.Cat Beauty?

Established since 2012, J.Cat beauty has been producing affordable and colorful products to cater to free spirited and creative women who are not afraid to express themselves through makeup. Target market? Millenials and women who are not afraid to experiment. YouTubers and Instagram beauty influencers like Desi Perkins, Michelle Phan and Chrispy have been fans of this beauty powerhouse, it has catapulted J.Cat into a maverick sensation. It’s meant to make you play with color and experiment with different looks that are out of the ordinary. It gives new meaning to the word Makeup Junkie. Your imagination is your only limitation.

Great dupe for OCC Lip tars, it’s very pigmented and this really stays for days

“J.Cat is a favorite among international beauty makers and beauty lovers, and globally its massive online following from IGers and Youtubers are the reasons why the brand was brought to the Philippines”. Erin Pacheco General Manager of J.Cat beauty

J.Cat boasts of its formulation that is long lasting and wont need retouching. Color payoff and pigmentation makes it also appealing to its cult following and the array of rainbow colors will never tire any makeup addict. Whether you’re taking a selfie or going glam for a special event, J.Cat delivers.

The color on the tube is exactly as the color swatched on my hand.

J.Cat is also never tested on animals, free of pthalates , sulfates, GMO’s, Triclosan (a preservative) and other toxic chemicals that can harm the skin. It’s nail polishes are formadelhyde and Toulene free, so it is 100% cruelty free.

Bronzer that can make you gleam from kingdom come. Notice the cute packaging with the Cat in the middle?

Mineralized and baked eye shadows that are very velvetty to touch.

Did I mention it is super affordable? Check out the price points on their eye palettes and lipsticks. “You don’t have to break the bank to be creative” said Erin Pacheco General Manager of J. Cat Beauty

You can buy every shade of the rainbow without hurting the wallet.

Do you really need to hesitate? Baked eyeshadows that are fool proof to apply.

J.Cat Kitten Ambassadors

Due to these women that embody vivaciousness, creativity, spunk and endless possibilities, these makeup kittens were chosen for the J.Cat spirit. Did you know that these ladies were also chosen because of their love for cats?

Arci Munoz lead Celebrity endorser was chosen as its brand ambassador whose looks can transform from a sweet girl next door to a sexy rock maiden or a fierce Glamazon by a stroke of a brush and change of palette.

KC Del Rosario with her perfect facial features embody the party scene girl that can transform and morphe into a sultry gazelle to a classic beauty next. Purrrfect!

Model Jessica Yang with a quirky vibe and perfect Oriental features makes her a perfect canvas for the multicolored brand that gives way to experimentation.

Jach Manere, with her dusky beautiful morena color is the perfect ambassador since the bright colors bring out its vibrancy and contrast that can make it pop and come to life.

Erin Pacheco, General Manager of J.Cat Beauty

The Looks that you can create with J.Cat Beauty

Get Arci’s Rock maiden look with these shimmering dudettes.

Girl Next door that doesn’t scream boring.

Amp up your look as a Glamazon goddess with these dark rich colors

One of their best sellers is their BB Cushion compact foundation. Sorry for the bad photo, there were a lot of ladies dying to road test the products. It was hard to get a clear shot.

The boutique set up makes it super user friendly and accessible for you to try and touch

Fab Five Palettes just begging for you to try out.

Brushes that are grid locked. I ve tried them on my face, super soft

HD ready. Cushion compacts are their bestsellers.

How glow can you go? Highlighters and bronzers to sculpt your face.

Blushes and bronzers to warm up your skin and as they say, make you Love struck.

I still have to try out the goodies I received and bought during the launch, I’ll write about it in my next blog. With my limited time at the launch, I was able to get a glimpse of how J.Cat will be around for a long time. Fun, affordable high quality products are universally appealing and will never go out of style.

J.Cat Beauty is available for online orders at jcatbeautyph.co and at the 2/Fl of the Uptown Mall BGC.

Follow them on FB and IG at JcatBeautyPh

#MakeupKittens #JCatBeautyNowinPH